Monday, 2 March 2015

DBA Poster Variations

After the meeting we had agreed on job roles, and I had the role of designing the posters after showing my first initial idea, incorporating photographs of the cities and coloured blocks instead of outlines. 

For the posters I decided to try use a spectrum of colours so that they would sweep across and work as a set. 

I split the colours into four tone types so that each of the posters would have its own identity and represent each city. 




I drew shapes on the isometric grid, and I drew the abbreviations of the cities (for example below is Leeds, LDS) 

I then took the blocks from the letters, and I would use these to create the shapes, 



And so I began by using the grid and I decided to use the letter of the city in the middle of the poster I felt that this would make it clear and then I dotted the shapes around the letter, and overlapping it so that I could create a 3D effect. 




I gridded the design up on illustrator,


I then added the colour palette, and added the colours to the blocks


I copied the design into photoshop in order to add images to the shapes, I used images that represented different sectors in each city, I did this by pasting the shape into the image, drawing a path and inverting and deleting. 

I then added the gradient to the background which I think added more depth. I left an area at the bottom of the image for the copy. 


Manchester


 Hull


I felt that you couldn't see the letters clearly and I thought that the type would be black on the poster and so I added a black outline to the letter of the city and to some of the coloured blocks to make it clear that they where blocks. 


Hull 


Leeds


Manchester 



I liked how the posters looked and I felt like they had some relate-ability and character, I showed the group screen shots and did some minor changes.   










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